Running a small or medium sized business requires an ability to do many tasks well, but at some point delegation becomes essential. This is a phase that many business owners struggle with and in this article we’d like to ease the struggle a bit. When delegating marketing tasks it is easy to waste tons of
Clean Up The Backend Of Your Website Recently, we’ve found that one of the first and most critical steps in onboarding a new Next Level client is auditing their website for redundancy and irrelevant items. Many competing agencies have proprietary tricks they use to “optimize your site” and fool the Google crawl. They hope that
Brandan Payne Is A Man Of Action We just had the opportunity to interview Brandan Payne from Payne Point Media. Brandan is a fantastic filmmaker and life-long entrepreneur. He uses his experience to create videos for his clients that are not just cool but also effective piece of their marketing puzzle. Have a listen while
Keri Goff Is Very Popular We just had the opportunity to interview Keri Goff. Keri is the Community Relations Manager at the Brevard Achievement Center, an organization that is dedicated to building communities that support members of all abilities in finding meaningful purpose and reaching their highest potential in life. While this role provides a
When urgency is the mentality, we’ve already lost Eric Parent, CEO Tweet “I need results now” is a giant red flag during the sales process. The fact is, when urgency is the mentality, we’ve already lost. A buyer journey for most service industries is a lot longer than business owners expect and some parts of
Marketing isn’t about a tactic anymore. You’re not missing a puzzle piece, you’re making the wrong puzzle. ERIC PARENT, CEO Tweet In 2022 it might seem like marketing has changed a lot but the older I get the more I realize that it hasn’t changed at all. Early in my career, I imagined social media
The horizon is changing for digital marketing and if you’re not careful, you won’t see the forest for the trees. Eric Parent, CEO Tweet Apple’s update is a disrupter to the industry for sure, but what’s happening isn’t really changing much, especially if you were looking close. While Facebook is dealing with a lot of
Retail Trends & Data St. Patrick’s Day is a holiday of it’s own and we wanted to outline some of it’s retail trends that we discovered on the website for the National Retail Foundation. 49% of Americans are expected to celebrate St. Patrick’s Day in 2021 and they are expected to spend 5.14 Billion dollars. That
Video has been a useful tool for marketers for decades. From ads that played before movies to TV commercials to YouTube in-stream ads, video has been used to tell a brand’s story and showcase new products. And that isn’t changing any time soon. With more and more advertising platforms including video options, here are some
Pinterest is a great place to share information about your brand. On the platform, you use images and video, called pins, to entice your audience to click, and then they can easily get to the information you want them to see. Beyond that, they can easily save your pins to go back to later. This
