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Digital Marketing Strategy

// ESSENTIAL DIGITAL MARKETING METRICS YOU SHOULD BE TRACKING

Best Practices

ESSENTIAL DIGITAL MARKETING METRICS YOU SHOULD BE TRACKING Understanding and Monitoring Key Digital Marketing Metrics Tracking and analyzing key marketing metrics is essential for marketers and entrepreneurs to gauge their marketing success. These metrics provide actionable insights to refine strategies, boost user engagement, and drive conversions over time. By closely monitoring key performance indicators, you […]

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// 7 REASONS WHY CUTTING YOUR MARKETING BUDGET IS NOT WORTH THE MONEY SAVED

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7 Reasons Why Cutting Your Marketing Budget Isn’t Worth The Money Saved Introduction When economic troubles hit, small business owners often consider cutting marketing budgets to reduce costs. However, curtailing your marketing efforts can severely impede your business’s success.  Marketing plays an integral role in acquiring customers, driving sales, and enabling growth.  Here are 7

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// THE CONTRACTOR’S BLUEPRINT: UNLOCKING DIGITAL MARKETING FOR REVENUE GROWTH

How To Guides

The Contractor’s Blueprint: Unlocking Digital Marketing for Revenue Growth Introduction Growing a contracting business is challenging, especially for specialized trades like roofers, HVAC repair technicians, electricians and plumbers. Too often they rely on the same antiquated marketing tactics in hopes new business will follow. What they need instead is a focused digital strategy combining targeted

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