MARKETING SUCCESS: THE TRUTH Let’s be real, if marketing agencies could guarantee success, we’d be charging our clients millions. I mean, who wouldn’t want a surefire way to rake in the cash? But the truth is, marketing is no walk in the park. It’s a complex beast that requires a whole lot of skill, creativity, […]
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MARKETING IS A HOLISTIC PROCESS Marketing has become incredibly complex in today’s fast-paced business world. Simply running Google Ads is no longer enough to attract and keep customers. The digital advertising space is fiercely competitive, with businesses fighting for attention across various channels. To succeed, you need a holistic approach that covers multiple channels, adapts
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15 COGNITIVE BIASES: BOOST YOUR MARKETING SUCCESS As marketers, we’re always looking for ways to connect with our audience and influence their decisions. By understanding the cognitive biases that shape consumer behavior, we can create more effective campaigns and build stronger relationships with our customers. In this article, we’ll explore 15 of the most powerful
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Black Friday is the biggest shopping day of the year and officially kicks off the holiday season. Any business can get in on the opportunity (and the subsequent week), so it’s important to strategize ahead of time. Plan early If you haven’t already, now is the time to get your Black Friday campaigns prepped. Plan
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After a few years of peace, we have a new war about to unfold between Facebook and Houseparty. The last great war brought us incredible innovation and tons of cool social media features. Facebook will be forced to use their collective IQ for something other than invading our privacy. What is Houseparty? Their website boasts
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Over 12 million people watched Travis Scott’s Astronomical Debut on April 23rd. Not only did it set records on the platform but it’s a glimpse into the future of events and good news, our future is not that bleak. First, let me briefly explain what Fortnite is. It is a free, multiplayer game where users
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Will you? won’t you in car? Will you? Won’t you near or far? Will marketing this? Will marketing that? Will you market in a black hat? -Eric Parent, CEO Next Level Digital Media & Marketing Will marketing die? Change? Continue to shape and form the minds of consumers? No, yes, and always yes. Some of
Whenever a consumer finds a new brand they are interested in, the first thing they will do is check out the business’ website. That website can make or break the business. If it is out of date, poorly designed or hard to navigate, a potential customer is likely to click away, thinking you are out
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Search engine optimization, or SEO, can be a difficult job to lead customers to the desired clients. SEO is the process of increasing website traffic quality and quantity by increasing the visibility of a website or web page on a web search engine. In the article, “What local SEO should focus on in 2020,” on Search
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These days, an online presence is essential for any business. This includes Real Estate Agents. As with any major purchase, consumers are starting their research online, and with sites like Zillow, Trulia, and even Facebook Marketplace; it is easier than ever to find more information on a property the customer is interested in. This is
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